This video is a television advertisement made by the Japan Advertising Council (AC), a non-profit organization founded by various private companies in Japan.
This foundation is dedicated to creating ads with a message that make people think and address issues such as the environment, drugs, problems within the family, etc.
In this ad a teacher tells students to draw anything that comes to mind. Some children draw cute bunnies, others draw flying reindeer…
But there’s one student who simply starts painting pieces of paper black, one after the other. His parents and teachers begin to wonder... What do his drawings mean?
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